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Wednesday, May 3rd 

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10:30 a.m. – 11:45 a.m.                  Educational Workshops

Implementation of Duty to Serve Requirements for Fannie Mae and Freddie Mac
Emperors Ballroom I
Now that the final Duty to Serve (DTS) Rule has been released and the support of chattel loans is included as one of four permitted activities that Fannie Mae and Freddie Mac (GSEs) can engage in for the manufactured housing DTS credit, what are the next steps? Join MHI’s Financial Services Division Chairman, Richard Ernst, as he engages representatives from the Federal Housing Finance Agency, Fannie Mae and Freddie Mac about the latest developments on implementing DTS, including how YOU can help facilitate its implementation. With the GSEs’ underserved market plans scheduled for release shortly, you won’t want to miss this informative session.
Moderator – Richard Ernst, Financial Marketing Associates
Speakers – Matthew Douglas, Federal Housing Finance Agency; Mike Dawson, Freddie Mac; Mike Hernandez, Fannie Mae

Identify, Challenge, Empower, Reflect – A Path to Results-Oriented Employee Development
Emperors Ballroom II
Your employees are your greatest asset.  They have joined your company in hopes of a brighter future.  How do you get them to give you their best and be more effective at every level of the organization?  Strategically developing your employees creates personal and organizational leverage. However, development isn’t the latest fancy training program or a coach. Development lies in your daily culture, your transparency, and your ability to inspire and teach. In this interactive presentation filled with entertaining stories and examples, you will be shown how to identify and inspire those with natural leadership qualities, discover ways to best challenge and empower your employees, and reflect on the benefit from the progress made.
Speaker – Elizabeth Dulberger, Dulberger Group

2:00 p.m. – 3:15 p.m.                      Educational Workshops

The Implications of Regulatory Actions on Manufactured Housing
Emperors Ballroom I
Join this panel of industry experts to learn about the impact of recent federal regulatory efforts on the manufactured housing market, including the on-site completion of construction rule, the possible alteration of rules for installations in colder climates, and proposed energy standards. This panel will explore the impact of federal regulatory actions on the industry from a variety of perspectives and discuss opportunities to impact federal policy to better serve the manufactured housing consumer.
Moderator – Tom Heinemann, Manufactured Housing Institute
Speakers Kristian Jensen, Jensens, Inc.; Al Spencer, Dakotaland Homes; Bruce Thelen, Champion Home Builders, Inc. and Bob Gorleski, PFS Corporation

Fair Housing and ADA Update
Emperors Ballroom II
Attorneys who are experts in the area of Fair Housing and ADA will present an interactive forum where participants will hear about the most up-to-date Fair Housing and ADA best practices. Topics will include criminal background checks, tenant screening issues, updates on service animals and comfort animals, and public and reasonable accommodations within manufactured home communities.
Speakers – John Pentecost, Hart King; David Eastman and Jody Gabel, Lutz, Bobo & Telfair P.A.

3:30 p.m. – 4:45 p.m.                      Educational Workshops

MHI’s Efforts in Washington to Support Manufactured Housing
Emperors Ballroom I
Every day officials in Washington make critical decisions that impact the manufactured housing industry. From changes to the HUD code – to rules that govern financing – to energy regulations – policy decisions made in Washington have a direct impact on the ability of consumers to purchase manufactured homes. With a shortage of affordable housing options across the country, MHI is working to ensure Washington policymakers understand that a robust manufactured housing market is critical to solving our nation’s affordable housing crisis. During this session, MHI senior executives will share with you the Association’s 2017 federal legislative and regulatory priorities. Learn how you can help support these efforts – grassroots involvement is critical for achieving success.
Speakers – Lesli Gooch, Ph.D., Dick Jennison and Mark Bowersox, Manufactured Housing Institute

Selling Energy Efficient Homes
Emperors Ballroom II
Hear from the CEO of Next Step Homes about how Energy Star rated homes can distinguish you from the competition.  Selling a higher priced home comes with its challenges, and this session will help you with specific information for communicating with the customer about the value of Energy Star.  Hear from a retailer that sells 100 percent Energy Star rated homes, why that decision was made, and the difference it makes for her customers.
Speakers – Chris Nicely, Next Step Network, Inc., LLC and Amie Hacker, Parkplace Homes

Thursday, May 4th

Sponsored by:



9:00 a.m. – 10:15 a.m.                    Educational Workshops

Ask the Attorneys
Emperors I
Prominent industry attorneys will offer their best advice on issues affecting community owners, retailers and others in the industry.  Bring your questions regarding compliance with new regulations and your business operations.  This workshop is designed to help you understand your legal obligations and minimize risk in your business.
Moderator – Jim Ayotte, Florida Manufactured Housing Association
Speakers – David S. Bernstein, Esq., Adams and Reese LLP; Jody Gabel, Lutz, Bobo & Telfair  P.A.; Jeff Barringer, McGlinchey Stafford; and John Pentecost, Hart King

New Approach – New Profits: How to Attract New Home Buyers to Your Existing Retail Centers
Emperors II
The wants and needs of today’s affordable housing buyers are changing, and now more than ever before consumers are open to what manufactured housing offers. We’ll be sharing real-life examples of how a retail center changed their thinking about who their buyer is, and how they marketed to those buyers – we think you’ll be amazed by what they were able to accomplish with a very limited budget.
Speaker – Suzanne Felber, The Lifestylist Brands


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